Decision intelligence for CPG and Retail
The data is no longer
the differentiator. The decisions are.
A seismic shift in CPG workflow automation. Advise harmonises your retail data into one view and runs automated AI workflows on top of it, bringing every commercial team, from the insights lead to the commercial director, onto one unified platform.
- 1Your data
- 2Core · One View
- 3Dashboards
- 4Intelligence
- 5Autonomous
Advise in 90 secondsOne source of truth for your retail data, ready-made dashboards, and AI that explains them.
The aisle·One shelf, seven scenes
Example: Harbour Drinks, a fictional brand owner
One platform, three layers
| What it does | Available | |
|---|---|---|
| CoreSee | Harmonises EPOS, panel, loyalty and price-and-promo data into one view. Category, revenue growth and field sales analytics come ready-made. | Now |
| IntelligenceAsk | Context and Chat on top of Core. Ask in plain English and get verified answers, with every number computed by the Advise Engine. | Now |
| AutonomousHand off | AI agents that investigate overnight, prepare the work, and stop at your decision. | Early 2027 · early access open |
AI you can put your budget behind
Intelligence and Autonomous are the AI in Advise. The AI never runs a query and never invents a number. It chooses the right analyses from a governed Function Registry, and Core computes every figure on your data. The model runs on Microsoft Azure within your data region and never learns from your data.
Built for every commercial role
Insights · Category · Revenue growth · Sales and key accounts · Marketing · Leadership. Each role gets the answers and the finished work it needs, without queueing behind the data team.
Your data, your setup, all automated
Your data sources: retailer EPOS, panel, loyalty, price and promotion, orders and field data, connected and coded for you.
Your configuration: your categories, retailers, hierarchies and metrics, set up the way your business measures itself, with your product attribution managed in one place and your users and access managed by your own admins.
All automated: every data drop flows straight through to refreshed analytics, with no manual pulls.
Less than you might expect: even with the AI features switched on. It runs in a dedicated environment in your chosen region, or in your own tenancy on request.
We help you get the value
Every Intelligence and Autonomous deployment starts with our 6-week adoption programme, one day a week, so your team changes how it works as well as what it uses.
Trusted by the world's biggest brands
By democratizing data access and creating a single source of truth, Advise has helped improve alignment across functions, reduce manual reporting requirements and increase confidence in the insights used to drive business decisions.
Richard HartenMarket Insights Manager, Coca-Cola HBC+88 Net Promoter Score
26× client ROI in mid-tier deployments
Since 2020 automating CPG analytics in production
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Make better decisions, faster.
See Advise in its full glory in a 30-minute demo, or explore the sandbox first.
Advise Retail: the same engine for retailers' own analytics and data provision. See Advise Retail
